Discover the history of the Ford F-150: from a shy debut to leader of the F-Series and best-selling pickup truck in the USA for 48 years. 2024 rankings reinforce popularity.

It's fair to say that the Ford F-150 arrived in a measured manner, designed as a bridge between two already familiar names, the F-100 and the F-250. The debut took place at the 1975 Detroit Motor Show and, with the passage of time, that discreet launch sounds almost ironic.

The initial reception was cold: neither buyers nor Ford management showed much interest. However, in a short time, the situation changed dramatically — the market had other plans.

Today, the F-Series family occupies the top spot in the North American market and, for 48 consecutive years, the model has remained the most popular vehicle in the United States. Such a regularity is hardly the work of chance; It's the kind of consistency that suggests a recipe hit that the public returns to without hesitation.

The F-150 holds the title of the most sought-after pickup truck in the world. This status is supported by respected automotive publications and rankings; In 2024, in the pickup truck survey, the F-150 once again took first place, reaffirming its popularity and appeal among buyers from different countries.