Toyota RAV4 displaces Ford F-150 hegemony in the USA

Since 1982, the Ford F-150 pickup truck has been the best-selling car in the United States, but that eventually had to come to an end. And it changed. The Toyota RAV4 SUV managed to displace the pickup truck from this long-term leadership and has now established itself as the leader of this ranking.

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With 471,193 sales throughout 2024, the model was 14,287 units ahead of the F-150, which sold 460,915 models, as published by Car Industry Analysis on its social network.

Although most of the rankings released by American companies indicate the opposite, that the F-150 was the champion once again, the survey made refers to car-by-car comparisons, considering only the specific model and variant.

In other analyses, the entire F-Series are counted as a single car, but within this model are the F-150, F-250, F-350 and F-450 variants. The same happens with the Chevrolet Silverado, which has the 1500, 2500, 3500 and even electric types.

The growth in sales of the Toyota RAV4 represented a 9% increase in its sales, compared to 2023. On the contrary, the F-15 lost 5% of its sales.

Best-selling cars in the United States

• Toyota RAVA – 475.193
• Ford F-150 – 460.915
• Honda CR-V – 402.791
• Tesla Model Y 225 – 372.613
• Chevrolet Silverado 1500 – 344.022
• Toyota Camry – 309.875
• Toyota Corolla – 283.098
• Nissan Rogue – 245.724
• Honda Civic – 242.005
• GMC Sierra 1500 – 216.248

The Ford F-150’s 43 years as a leader in the American automotive market has established it as an industry icon and throughout its 48 years, the pickup has accumulated more than 33 million units sold. Above all, all of this will certainly contribute to strengthening the American brand in 2025.